Prime Directive

The impact on the audience should be significant ... and maybe even a little bit life changing.

Why New Media?

After decades of experience in traditional bookselling, book publishing, start-ups, and direct marketing, our principals have found that the centuries-old model of transmitting information on paper is nearly functionally obsolete.

Roughly 50% of books published each year ending up in landfills.

And because the industry takes returns within 90 days - which means most books are sold on consignment - the average book takes at least five trips before it is bought by a reader (from printer to distributor to wholesaler to store, then returned to wholesaler, to distributor, and then back out and so on and so on).

With so many shipping costs, the only company pulling a real profit from books is UPS.

And each trip increases that book's carbon footprint.

With the global environment in a crisis and the evolution in communication technology, we at Maui Media have decided that ideas and information do not need to be trapped on paper.

New Media has freed information from physical form.

Environmental Impact

Because of our concern over the environment, Maui Media deploys an army of contractors to work on projects that interest them - and we deliver as much as possible digitally.

Precious few trees are killed for our products, and most who work with us do not use fossil fuel to get to work.  

What Else?

In addition to the projects featured on this website, our principals offer consulting through their own websites.

James Jacobson, serial entrepreneur, marketing maven, and author

Molly Jacobson, author, spiritual life coach, and empath